My name is Alex, I am a designer focused on building graphic systems that are aesthetically elegant, but are more importantly; functional.
I have a passion for creative problem solving and graphic design! I have a wide range of skills but more particularly have a focus in packaging, web design, and motion graphics!
My experience has ranged from working in small design studios to prestigious environments. My path started as a hungry print geek, deeply admiring post-modern type and Carson. As my horizons expanded, I soon learned I didn't have it all figured out. I recognized design was a powerful tool for navigating the human experience, expressing empathy, and building better businesses and communities.
Over time I became dedicated to learning how to create visual language systems that would connect with people and build relationships. My mission now is to develop quality work that isn't stylized, but is functional for solving problems and destroying barriers through all disciplines of graphic design.
Lead designer on all web projects, while streamlining front-end development solutions across multiple platforms. Lead packaging designer for all retail products. Created a functional brand system from scratch. Generated 25% of annual sales from initiating high-volume email blast marketing.
Managed internal web design projects and applications while managing client web solutions. Delegated various types of deliverables for digital and print specifications.
Responsible for concept development, execution, and production of graphic design systems. Accountable for all client design work.
Worked collaboratively with key internal team members for client work, project scopes, and day-to-day management.
Design lead in packaging and identity expansion for Queen City Cannabis and Champlain Valley Dispensary.
Managed all motion objectives for clientele, as well as contributing to the creative team for internal day-to-day objectives.
Bachelor of Fine Arts
Aug 2014 - May 2018
+ Rude people
+ Giving up
+ Sleeping in
+ Rockstar attitudes